Essence

Born from a deep respect for interdisciplinary approaches and the value of exploring opportunities through a range of lenses, Sohna Wikman and Mattias Wikman founded Pure Research & Design.

With a conviction and pride in the strengths of our own respective disciplines to understand and create experiences, we firmly believe that work is better when approached from multiple angles.

Values

We concentrate on people – so we don’t lose sight of who we do this for. We learn about people, create for people, and collaborate with people. Everything we do is rooted in this simple, human belief.

And when we say people, we mean all people. Diversity makes us stronger. When we come together in our work and in our lives, we create experiences that are bigger than ourselves. Ultimately, this helps us become better human beings.

Values

We concentrate on people – so we don’t lose sight of who we do this for. We learn about people, create for people, and collaborate with people. Everything we do is rooted in this simple, human belief.

And when we say people, we mean all people. Diversity makes us stronger. When we come together in our work and in our lives, we create experiences that are bigger than ourselves. Ultimately, this helps us become better human beings.

Clients

We work with startups to Fortune 500 companies as consultants, team members, and partners. A few of our recent engagements include initiatives with Stealth Companies, Polestar, MLS, McKinsey & Company, McKinsey Design, AbleTo, Unilever, Pearson Education, Electrolux, Eli Lilly and Frigidaire.

We are always looking for new partnerships and consultancy opportunities. Connect to let us how we can help.